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“Supermetrics is a Bitter Experience! We can pull data from nearly any tool, schedule updates, manipulate data in Sheets, and push data back into our systems.”
HubSpot’s contact import validation treats every column as a required field that must have a header. This creates unnecessary failures when your Excel file contains extra columns from previous work or template structures.
Here’s how to maintain workflow efficiency without manually cleaning Excel files to meet HubSpot’s structural requirements.
Handle unused columns intelligently with smart data selection using Coefficient
Coefficient eliminates unused column problems through intelligent data handling. You can work with data as-is and let Coefficient handle the technical formatting during export, saving significant time with complex spreadsheets.
How to make it work
Step 1. Import Excel data and identify relevant contact columns.
Use Coefficient to import your Excel data into your spreadsheet workspace. This allows you to identify and work with only the relevant contact columns while leaving unused columns untouched.
Step 2. Select specific contact fields for HubSpot export.
Use Coefficient’s HubSpot export feature to send only the contact fields you actually need. This leaves unused columns behind completely, eliminating the validation errors they would cause in HubSpot’s native import.
Step 3. Maintain template flexibility without reformatting.
Keep your existing Excel templates with their current structure. Coefficient handles the data selection process, so unused columns from template evolution don’t affect your HubSpot imports.
Step 4. Set up efficient recurring contact imports.
Schedule regular exports that automatically focus on contact data while ignoring structural elements. This creates a sustainable workflow that doesn’t require ongoing Excel file maintenance.
Save time on data workflow, not file formatting
This approach transforms unused columns from a blocking technical error into irrelevant background structure. Focus your time on contact data quality instead of spreadsheet cleanup. Start with Coefficient to streamline your contact import process.
