How to Import Traffic Source Data from YouTube Analytics into Google Sheets

using Coefficient google-sheets Add-in (500k+ users)

Learn how to easily import live YouTube Analytics Traffic Source data into Google Sheets using Coefficient for streamlined analysis and reporting.

YouTube Analytics to Google Sheets

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Accessing your YouTube Analytics Traffic Source data directly in Google Sheets is essential for flexible analysis, custom reporting, and sharing insights with your marketing team.

Instead of manual exports, you can set up a live connection that keeps your spreadsheet updated automatically.

This guide shows you how to import your YouTube Analytics Traffic Source data into Google Sheets using Coefficient.

TLDR

  • Step 1:

    Step 1. Install Coefficient from the Google Workspace Marketplace and connect to your YouTube Analytics account.

  • Step 2:

    Step 2. Select Import from… and choose YouTube Analytics, then select the Traffic Source data.

  • Step 3:

    Step 3. Configure your import settings and pull the data into your Google Sheet.

  • Step 4:

    Step 4. Set up auto-refresh to keep your Traffic Source data updated automatically on your preferred schedule.

Coefficient sidebar menu with import, export, automations, and AI Sheet Assistant options.

Step 1: Install and Connect Coefficient

First, you need to get Coefficient for Google Sheets.

  • Open Google Sheets.
  • Go to Extensions > Add-ons > Get add-ons.
  • Search for “Coefficient” and install it from the Google Workspace Marketplace.

Once installed, open the Coefficient add-on from Extensions > Coefficient > Launch.

In the Coefficient sidebar, click “Import from…” and find YouTube Analytics in the list of connectors. You’ll be guided to connect your YouTube Analytics account securely.

Marketing integrations such as Google Ads, Facebook Ads, HubSpot, and Klaviyo listed.

Step 2: Import YouTube Analytics Traffic Source Data

After connecting, you’ll see options for importing data from YouTube Analytics.

  • Select the “Traffic Source” data from the available options.
  • Choose the specific date range and metrics you want to include with Traffic Source.
  • You can apply filters, segment data, and preview the data before importing.
  • Click “Import” to pull the data into your active Google Sheet tab.
Auto-refresh options for imported data with daily, hourly, and weekly scheduling.

Step 3: Set Up Auto-Refresh (Optional)

To keep your YouTube Analytics Traffic Source data current, set up an automatic refresh schedule.

In the Coefficient sidebar, find your imported data.

  • Click the “Refresh” button or the three-dot menu next to your import.
  • Select “Schedule Refresh”.
  • Choose your desired frequency (e.g., daily, hourly, weekly) and time.

Coefficient will now automatically update your sheet with the latest data from YouTube Analytics based on your schedule.

Available YouTube Analytics Objects

  • Top Videos Performance
  • Channel Overview
  • Traffic Source
  • Geographies
  • Demographies
  • Device
  • Social
  • Playlist
  • Playback Location

Frequently Asked Questions

  • How to get Traffic Source from YouTube Analytics?

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    Connect YouTube Analytics to Google Sheets using Coefficient. You can then select ‘Traffic Source’ as a data type and import the data directly into your sheet, often combined with metrics like views or watch time.

  • How do I get a list of Traffic Source in YouTube Analytics?

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    YouTube Analytics provides aggregated data like Traffic Source over time or by dimension. Use Coefficient to pull this data into Google Sheets for analysis.

  • How to automate importing YouTube Analytics Traffic Source to Google Sheets daily?

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    With Coefficient, you can set up a daily auto-refresh schedule for your YouTube Analytics data import that includes ‘Traffic Source’. This keeps your sheet updated automatically.

  • How do I download Traffic Source data from YouTube Analytics?

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    Coefficient allows you to download or import live Traffic Source data from YouTube Analytics directly into Google Sheets, avoiding manual export processes.

  • How to send email alerts about Traffic Source data from YouTube Analytics?

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    While Coefficient imports the data, you can use Google Sheets features or other tools combined with Coefficient’s auto-refresh to trigger email alerts based on changes in the imported YouTube Analytics Traffic Source data.

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