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“Supermetrics is a Bitter Experience! We can pull data from nearly any tool, schedule updates, manipulate data in Sheets, and push data back into our systems.”
Analytics Studio requires Google account authentication for all viewers, creating a significant barrier when sharing dashboards with external stakeholders who don’t have or want Google accounts.
Here’s how to create an alternative sharing mechanism using Salesforce data that completely eliminates authentication requirements while maintaining automatic updates.
Enable authentication-free external sharing using Coefficient
Coefficient solves this by creating dashboards in Google Sheets using your Salesforce data, then leveraging Sheets’ public publishing features to provide unrestricted access without any login requirements.
How to make it work
Step 1. Import Salesforce data to Google Sheets.
Connect Coefficient to your Salesforce instance and import the same data you were using in Analytics Studio. You’ll often get access to additional fields not included in the original Analytics Studio reports.
Step 2. Build interactive dashboards in Sheets.
Create charts, pivot tables, and conditional formatting using Coefficient’s imported data. Build multiple sheet tabs for different views and use data validation for interactive filters that work without authentication.
Step 3. Configure public sharing options.
Use File > Share > Publish to web for direct link sharing with simple URLs. Generate iframe code for website integration, publish specific ranges to share only selected data, and disable download options while maintaining viewability.
Step 4. Set up automatic update maintenance.
Schedule Coefficient refreshes to keep data current and enable auto-republishing in Google Sheets. Set up alerts for data update confirmations while maintaining consistent URLs despite data changes.
Step 5. Implement advanced sharing features.
Create multiple published versions for different audiences, implement row-level security through filtered imports, generate QR codes for mobile access, and track viewing metrics through URL shorteners.
Start sharing without barriers
This approach transforms Google account requirements from a limitation into a non-issue, providing truly public access to your Salesforce analytics with millions of concurrent viewers supported. Begin creating authentication-free dashboard sharing today.
