Competitor research template
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Competitor Research Template for Google Sheets

Start unlocking powerful competitive insights and making data-driven decisions that drive your business forward.

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Staying competitive in today’s fast-paced business landscape requires a deep understanding of your market. Our comprehensive competitor research template empowers you to collect, analyze, and act on critical insights, simplifying the research process and giving you a powerful strategic advantage.

Advantages of Using the Competitor Research Template

Centralize Data Collection: Easily gather and organize essential competitor information in one place, eliminating the need for manual data entry and ensuring all relevant details are at your fingertips.

Enhance Strategic Decision-Making: Leverage data-driven insights to make informed, strategic decisions that position your business for success, optimizing your offerings and market positioning.

Accelerate Analysis and Reporting: Streamline the analytical process with pre-built formulas and visualizations, allowing you to quickly uncover insights and communicate findings to key stakeholders.

Key Features of the Competitor Research Template

Comprehensive Sections: Detailed sections cover all aspects of competitor research, from market share and pricing to product features and marketing strategies, giving you a complete view of the competitive landscape.

Flexible Customization: Tailor the template to your specific industry, market, or product focus, ensuring the data collected is perfectly aligned with your business needs.

Seamless Integration: Easily import data from various sources, including CRM systems, social media, and industry reports, for a comprehensive, up-to-date picture of your competitors.

How to Use the Competitor Research Template

1. Download the template and open it in your preferred spreadsheet software.

2. Identify the key competitors you want to analyze and input their information into the designated sections.

3. Utilize the built-in formulas and visualizations to generate insights on market share, product positioning, pricing strategies, and more.

4. Customize the template as needed to capture industry-specific data or additional metrics relevant to your business.

5. Regularly update the template to ensure your competitive intelligence remains current and actionable.

6. Share the completed analysis with cross-functional teams to align on strategic priorities and tactical initiatives.

Start unlocking powerful competitive insights and making data-driven decisions that drive your business forward. Download the Competitor Research Template today!