Real-time data synchronization using external objects vs Salesforce Connect pricing

using Coefficient excel Add-in (500k+ users)

Salesforce Connect pricing starts at $2,000+ annually for external objects. Discover a cost-effective alternative for data synchronization needs.

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Salesforce Connect pricing starts at approximately $2,000+ annually per org for external object functionality, with additional costs for high-volume usage and performance limitations that impact user experience.

Here’s a more cost-effective solution for data synchronization that often performs better than external objects while avoiding significant licensing costs.

Achieve cost-effective data synchronization using Coefficient

Coefficient offers automated scheduled refreshes, manual refresh options, and two-way sync capabilities at a fraction of Salesforce Connect costs, with no per-org licensing fees or data volume charges.

How to make it work

Step 1. Set up automated scheduled refreshes.

Configure hourly, daily, or weekly imports to keep your external data current without real-time performance overhead. Choose refresh frequency based on your business needs, not licensing constraints.

Step 2. Enable manual refresh for immediate updates.

Use Coefficient’s manual refresh options when you need the latest data instantly. Click the refresh button or use the sidebar to update specific imports without API call costs.

Step 3. Implement two-way synchronization.

Use Coefficient’s scheduled export functionality to push data back to Salesforce, creating true two-way sync. Export updated records, new entries, or calculated values back to your CRM automatically.

Step 4. Scale without additional licensing.

Import unlimited data volume across multiple external sources without per-org fees. Connect to databases, APIs, and other systems with flexible subscription pricing regardless of data complexity.

Stop paying Connect licensing fees

Why spend thousands on Salesforce Connect when you can get better performance and flexibility for less? Try Coefficient and eliminate expensive external object licensing.

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