You’re staring at that cryptic error message again: “Cannot read property ‘length’ of undefined”
Your Salesforce data refresh just failed. No explanation. No diagnostic info. Just another morning ruined by Google’s native Salesforce connector.
Here’s the truth: These errors aren’t random glitches. They’re symptoms of fundamental flaws in Google’s Salesforce connector that make failures inevitable.
Why Google’s Salesforce Connector Keeps Failing You
Hidden Row Limits That Kill Your Reports
Google’s connector has a sneaky 10,000 row limit you can’t override, even with custom SOQL queries. One frustrated user put it perfectly: “I hate one thing: the addon applies a hidden 10,000 row limit that you can’t bypass… this really bothers me.”
When your sales team grows or you need historical data? Too bad. You’re stuck.
Silent Failures That Cost You Hours
When things break (and they will), you get no error notifications. The system fails silently, leaving you to discover problems hours or days later—usually when your boss asks for that critical report.
Authentication Nightmares
Constant timeout issues and IP restriction problems require complex workarounds. Users regularly report being locked out with no clear solution. Every manual refresh becomes a prayer that your authentication still works.
Inflexible Scheduling
You’re stuck with 4, 8, 12, or 24-hour refresh intervals. That’s it. No flexibility for real business needs. Need data every 30 minutes for that board meeting? Not happening.
Why 500,000+ Users Choose Coefficient Instead
“Not really sure what I did in spreadsheets without Coefficient at this point. The work I used to do manually now makes me sweat just thinking about it!” – Hannah R.
“I bring Coefficient to every organization I join. It’s the tool that levels up my ability to access Salesforce data.” – RevOps Professional
With a 4.8/5 star rating on Google Workspace and consistent 5-star reviews on G2, Coefficient has become the go-to solution for teams tired of fighting with native connectors.
How to Fix Your Refresh Errors with Coefficient (5 Simple Steps)
Step 1: Install Coefficient in Google Sheets
Open Google Sheets and install the Coefficient add-on. Connect to Salesforce with enterprise-grade authentication that actually stays connected—no more random logouts or IP restrictions.
Step 2: Create Your Salesforce Import
Select your Salesforce objects and reports directly from Coefficient’s intuitive interface. Pull unlimited rows of data—no hidden caps, no surprises.

Step 3: Set Up Smart Refreshes
Click the refresh button for instant updates with built-in validation. Schedule refreshes on any interval you need—hourly, daily, weekly, or custom. Watch real progress indicators instead of wondering if anything’s happening.

Step 4: Configure Intelligent Monitoring
Get instant Slack or email alerts when refreshes complete or encounter issues. No more silent failures. And if you need help? Their responsive support team typically responds within hours, not days.
Step 5: Scale Without Limits
Refresh multiple Salesforce imports simultaneously. Update thousands of records. Coefficient handles the complexity while you focus on insights.
Beyond Fixing Errors: Why Teams Love Coefficient
Built-in AI Sheets Assistant
Coefficient’s AI Assistant creates actual dashboards, charts, and pivots from your Salesforce data with natural language commands. It understands your sheet context and delivers real, editable output.
Two-Way Sync That Actually Works
Update Salesforce directly from your sheets. Change opportunity stages, update contact info, or bulk edit records—all from the comfort of Google Sheets.
Native Salesforce Formulas
Use formulas like =COEFFICIENT_SALESFORCE() to query live data directly. No exports, no manual refreshes, just real-time data when you need it.
Flexible Scheduling That Matches Your Business
Set refreshes every 15 minutes, every 3 hours, or any custom interval. Your data updates on your schedule, not Google’s arbitrary limitations.
Real-Time Monitoring and Alerts
Know instantly when important data changes. Set up sophisticated alerts based on any criteria—deal size, stage changes, or custom fields.
What Real Users Say
“Coefficient eliminates errors from manual transfers and gives me real-time insights at my fingertips. It’s a game-changer for faster decision-making.” – Finance Director, SaaS Company
“We tried every Salesforce connector available. Coefficient is the only one that doesn’t make me want to throw my laptop out the window.” – Sales Ops Manager
“The support team is incredible. They helped us set up complex workflows that we thought were impossible.” – Revenue Operations Lead
[IMAGE PLACEHOLDER: Customer testimonial cards with star ratings]
The Hidden Cost of Sticking with Google’s Native Connector
Every failed refresh costs you:
- 30 minutes troubleshooting mysterious errors
- 2 hours rebuilding corrupted data imports
- Countless hours explaining to stakeholders why reports are delayed
One RevOps manager calculated they were losing 15 hours per month to connector issues. That’s almost two full workdays spent fighting with a tool that should just work.
Make the Switch Today
Stop accepting “undefined length property” as part of your workflow. Join 500,000+ users who’ve upgraded to reliable Salesforce syncing.