HubSpot’s “value is known” trigger only fires once when a property first receives a value. This creates blind spots for ongoing property modifications that are critical for sales and marketing operations.
You need continuous monitoring that transcends trigger-based limitations. Here’s how to set up comprehensive property monitoring that captures every change.
Set up continuous monitoring using Coefficient
Coefficientprovides comprehensive continuous property monitoring through scheduled import systems that pull current property states regardless of when or how they changed. This eliminates trigger dependencies while providing complete coverage of all property modifications.
The system works by systematically checking property states at frequent intervals, comparing against historical snapshots, and documenting exactly when each change was detected.
How to make it work
Step 1. Import all contact properties requiring continuous monitoring.
HubSpotConnect toand select both standard and custom properties during field selection. Include associated objects like deals, companies, and tickets that might influence contact property changes.
Step 2. Configure hourly refresh schedule for near real-time monitoring.
Set primary import to refresh every hour for rapid change detection. Create daily snapshots for historical comparison and change auditing, with manual refresh buttons for immediate property checks when needed.
Step 3. Set up intelligent filtering for targeted monitoring.
Use dynamic filter criteria that point to spreadsheet cells for flexible change detection. Apply up to 25 filters across 5 groups to focus on specific contact segments and conditional monitoring based on business criteria.
Step 4. Enable comprehensive alert system for change notifications.
Configure Slack and email alerts for specific property value changes, new contacts added, or scheduled monitoring summaries. Use variables in notifications for personalized change reports.
Step 5. Create analysis framework for property change patterns.
Use formula auto-fill to calculate change metrics automatically when new contacts are added. Create dashboards showing property change frequency, patterns, and conditional exports triggered by property modifications.
Step 6. Implement historical tracking with scheduled snapshots.
Set up hourly to monthly snapshots that preserve property states for audit trails and change comparison. Track exactly when each property modification occurred with timestamp documentation.
Monitor every property change continuously
HubSpot’sStart monitoringThis continuous monitoring system ensures no property change goes undetected, providing complete visibility into contact data evolution beyondtrigger limitations. You’ll capture every modification with historical tracking and real-time alerts.continuously today.