Struggling to identify which leads deserve your sales team’s attention? Our Pipedrive Lead Scoring template gives you instant clarity by automatically calculating and visualizing lead quality scores, helping your team focus on prospects most likely to convert.
What is a Lead Scoring Report?
A lead scoring report systematically evaluates and ranks potential customers based on their likelihood to convert.
It transforms raw prospect data into actionable intelligence. By assigning numerical values to specific behaviors, demographic information, and engagement patterns, lead scoring creates a standardized method for qualifying leads. This scientific approach removes guesswork from lead prioritization.
The best lead scoring systems don’t just rank prospects—they categorize them by temperature (hot/warm/cold) and provide clear segmentation across industries, job titles, and other crucial factors. This enables sales teams to tailor their approach, allocate resources efficiently, and dramatically increase conversion rates.
Benefits of using Pipedrive Lead Scoring Template
Focus on high-potential prospects
Stop wasting time on low-quality leads. This template instantly identifies your hottest prospects with a glance, allowing your sales team to prioritize their efforts on leads most likely to convert.
Standardize your qualification process
Create consistency across your sales organization. With clear scoring criteria and temperature classifications (Hot/Warm/Cold), everyone works from the same playbook when evaluating lead quality.
Make data-driven decisions
Replace gut feelings with facts. By tracking conversion rates across different lead segments, you’ll discover which industries, company sizes, and job titles are most valuable to your business.
Improve sales forecasting accuracy
Know what’s coming through your pipeline. When you understand the quality of your leads, you can make more accurate predictions about future sales, helping you plan resources and set realistic targets.
Metrics Tracked in the Report
🔢 Lead Scoring & Temperature Metrics
- Overall Lead Score: A comprehensive numeric score (0–100) evaluating each lead’s quality
- Lead Temperature: Categorized as Hot (80–100), Warm (51–79), or Cold (0–50)
- Average Lead Score: The mean score across all leads in your system
📈 Lead Volume & Conversion Metrics
- Total Lead Count: Complete count of leads in your Pipedrive system
- Lead Count by Converted vs. Not Converted: Clear segmentation showing which leads have become customers
- Conversion Status: Simple TRUE/FALSE indicator for conversion tracking
🧠 Segmentation Metrics
Each category provides detailed breakdowns by volume and temperature (Cold/Warm/Hot):
- Lead Count by Temperature: Pie chart visualization showing percentage distribution of Hot, Warm, and Cold leads
- Lead Count by Job Title: Bar chart of top 10 roles (CEO, Manager, etc.)
- Lead Count by Industry: Distribution across sectors like Healthcare, Energy, Finance
- Lead Count by Country: Geographic analysis of your top 10 lead sources
- Lead Count by Company Size: Segmentation by number of employees
📋 Lead Detail Table
Comprehensive view of individual leads including:
- Full Name
- Lead Source (Web, Partner Referral, Trade Show, etc.)
- Title
- Industry
- Company Size
- Country
- Conversion Status
- Overall Lead Score
- Lead Temperature
More Metrics to Track and Analyze with Pipedrive
Beyond the standard metrics included in the template, you can customize your dashboard to track additional Pipedrive data that matters to your business:
- Lead Velocity Rate: Measure month-over-month growth in qualified leads
- Lead Response Time: Track how quickly your team follows up with new leads
- Lead-to-Opportunity Conversion Rate: Monitor how efficiently leads move to the next pipeline stage
- Cost Per Lead: Calculate your marketing efficiency across channels
- Lead Aging: Identify leads that have been in the system too long without progression
Ready to optimize your lead scoring?
Download our free Pipedrive Lead Scoring template today and transform how your sales team prioritizes prospects. Stop guessing which leads deserve attention and start knowing with data-backed confidence.
