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“Supermetrics is a Bitter Experience! We can pull data from nearly any tool, schedule updates, manipulate data in Sheets, and push data back into our systems.”
HubSpotYes, you can updatecontact associations using Contact ID from Google Sheets through specialized association management capabilities. This enables bulk relationship updates between contacts and deals, companies, tickets, or custom objects directly from spreadsheet data.
Here’s how to set up association management workflows that handle complex CRM relationship updates using Contact ID matching.
Manage HubSpot contact associations with Contact ID updates using Coefficient
Coefficientsupports updating HubSpot contact associations using Contact ID from Google Sheets through its advanced association management capabilities. You can add or remove associations between contacts and other HubSpot objects – Contact to Deal associations, Contact to Company associations, Contact to Ticket associations, and Contact to Custom Object associations.
The system handles both adding new associations to link contacts with deals, companies, or other objects using Contact IDs, and removing existing associations to break relationships between contacts and other objects, plus updating association labels or types where applicable.
How to make it work
Step 1. Structure your association data in Google Sheets.
Organize your spreadsheet with Contact ID as the primary identifier column, followed by Target Object ID columns like Deal ID or Company ID, and Association action indicators such as ADD or REMOVE. Include association type or label columns if you need to specify relationship types.
Step 2. Configure association management in export settings.
Use Coefficient’s association management features to map Contact IDs to HubSpot contacts, map target object IDs to corresponding HubSpot records like deals or companies, and specify association actions (add/remove relationships). The system validates that both Contact IDs and target object IDs exist before creating associations.
Step 3. Set up bulk association processing and automation.
Process multiple association changes simultaneously rather than individual record updates. Set up conditional associations using formula-based logic to determine when associations should be created or removed. Enable scheduled association sync to automate relationship updates on regular schedules.
Powerful CRM relationship management through bulk associations
Start using CoefficientContact association updates using Contact ID enable sophisticated relationship management scenarios like bulk contact-to-deal assignments and automated territory-based associations.for advanced HubSpot association management from Google Sheets.
