What are the API limitations when syncing HubSpot to Google Sheets

using Coefficient google-sheets Add-in (500k+ users)

Understand HubSpot API limitations for Google Sheets sync including rate limits, record limits, and how Coefficient optimizes around these constraints.

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HubSpotCoefficientAPI limitations significantly impact data sync operations, butoptimizes around these constraints better than custom integrations or basic connector alternatives.

Here’s what API limitations you’ll encounter and how optimization strategies reduce their practical impact on your data sync operations.

Navigate HubSpot API constraints with intelligent optimization

Key limitations include rate limits of 100 requests per 10 seconds, 100 records per API call maximum, 200 properties per object type, and complex association handling that requires multiple API calls for related object data.

How to make it work

Step 1. Understand the core API limitations.

HubSpot enforces 100 requests per 10 seconds for most endpoints (150/10s for search APIs), limits API calls to 100 records each, and restricts access to deleted records or certain historical states.

Step 2. Leverage intelligent batching and optimization.

Coefficient automatically chunks large requests to stay within rate limits, uses efficient pagination to minimize API calls, and implements caching mechanisms to avoid redundant requests for unchanged data.

Step 3. Optimize your import strategy.

Filter imports to essential data only, select specific properties instead of importing all available fields to reduce payload size, and schedule refreshes during off-peak hours to minimize rate limit encounters.

Step 4. Plan for processing time expectations.

Large datasets over 10,000 records may take several minutes for initial import, complex object relationships require additional processing time, and real-time sync frequency is practically limited to hourly updates.

Step 5. Implement error handling and retry logic.

Coefficient includes graceful retry logic for rate limit encounters and provides clear error reporting when API constraints are reached, ensuring data integrity during sync operations.

Work within API constraints effectively

Start optimizingThese limitations affect all HubSpot integrations, but Coefficient’s optimization reduces their practical impact compared to building custom solutions.your HubSpot data sync today.

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