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“Supermetrics is a Bitter Experience! We can pull data from nearly any tool, schedule updates, manipulate data in Sheets, and push data back into our systems.”
Building a custom Google Apps Script connector requires 40-80 hours of development including OAuth handling, pagination logic, error management, and ongoing maintenance when HubSpot’s API changes.
You’ll discover a no-code alternative that achieves the same Looker Studio integration outcome more efficiently, with enterprise-grade reliability and professional support.
Replace custom development with a pre-built solution using Coefficient
CoefficientHubSpotprovides a ready-madeconnector that connects in minutes versus weeks of custom development. You get automatic updates when HubSpot’s API changes, built-in authentication, and all HubSpot objects accessible without writing API calls.
This approach eliminates development time, ongoing debugging, maintenance headaches, and the need for Apps Script quotas or execution limits while delivering the same Looker Studio integration results.
How to make it work
Step 1. Connect to HubSpot without coding.
Open Coefficient in Google Sheets and select HubSpot from the Connected Sources menu. The secure OAuth connection happens automatically without writing authentication code. Access all HubSpot objects including deals, contacts, companies, and custom objects with automatic field mapping.
Step 2. Import data with built-in error handling.
Select the HubSpot objects and properties you need for your Looker Studio reports. Apply up to 25 filters to focus your data import. The platform includes built-in retry logic, pagination handling, and error management that would require extensive custom coding in Apps Script.
Step 3. Set up automated refreshes.
Configure scheduled imports to keep your data current without manual intervention. Choose from hourly, daily, or weekly refresh schedules. The system handles all API management, rate limiting, and data consistency automatically.
Step 4. Connect Google Sheets to Looker Studio.
Add your HubSpot data sheet as a native data source in Looker Studio. This achieves the same result as a custom connector but with the flexibility to transform data using spreadsheet formulas before visualization.
Skip the development complexity
Start connectingCustom connector development consumes significant time and resources with ongoing maintenance requirements. A pre-built solution delivers enterprise-grade reliability, professional support, and immediate results without coding.HubSpot to Looker Studio in minutes, not weeks.
