Bulk update HubSpot custom fields from Google Sheets data ranges

using Coefficient google-sheets Add-in (500k+ users)

Bulk update thousands of HubSpot custom fields from Google Sheets data ranges efficiently. Handle 10,000+ records with 50+ properties in one operation.

“Supermetrics is a Bitter Experience! We can pull data from nearly any tool, schedule updates, manipulate data in Sheets, and push data back into our systems.”

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HubSpotYou can bulk update thousands ofcustom fields from Google Sheets data ranges in a single operation, handling 10,000+ records with 50+ properties efficiently while maintaining data integrity.

This approach transforms HubSpot data management from tedious manual work into an efficient, automated workflow that scales with your business needs.

Execute bulk updates with Coefficient

Coefficienthandles massive bulk operations through optimized API usage that prevents rate limiting while providing built-in error handling and retry logic for reliable updates.

How to make it work

Step 1. Prepare your bulk data structure.

Set up your Google Sheets with HubSpot Company ID in column A and custom field values in columns B through Z. Structure rows 2 through 5000 (or more) with individual company records for bulk processing.

Step 2. Configure the bulk export settings.

Select your entire data range starting from A2, choose “UPDATE” action in Coefficient, and map all columns to their corresponding HubSpot properties. Enable “Skip empty cells” to preserve existing data where you don’t have updates.

Step 3. Use advanced bulk update features.

Apply filters to update only specific record subsets, enable data validation to pre-check for errors before pushing to HubSpot, and monitor update progress in real-time through Coefficient’s interface.

Step 4. Implement best practices for large operations.

Test with small batches first (50 records) to verify mappings, use Coefficient’s import feature to backup current state, and schedule large updates during off-peak hours to minimize impact.

Scale your HubSpot data operations

Start bulk updatingThis bulk update capability supports all custom field types from text and numbers to dropdowns and multi-select options while providing detailed logs and error handling.your HubSpot custom fields today.

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