How to automatically update Salesforce records when Google Sheets cells change

using Coefficient google-sheets Add-in (500k+ users)

Learn how to automatically sync Google Sheets changes to Salesforce records using scheduled exports with hourly updates and conditional logic.

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You can automatically update Salesforce records when Google Sheets cells change using scheduled exports that run every hour. This eliminates manual data entry and keeps your CRM current without complex API development.

Here’s how to set up near real-time automation that pushes your spreadsheet changes directly to Salesforce objects.

Set up automated Salesforce updates using Coefficient

Coefficient provides scheduled exports with change detection capabilities that automatically sync your Google Sheets modifications to Salesforce. Unlike native Salesforce solutions that require custom API work, this approach uses a no-code interface with built-in batch processing and error handling.

How to make it work

Step 1. Configure your scheduled export with UPDATE or UPSERT actions.

Target your specific Salesforce objects and choose UPDATE for existing records or UPSERT to create new records when they don’t exist. Set up field mapping to match your Google Sheets columns to Salesforce field API names through the visual interface.

Step 2. Set hourly refresh schedules for near real-time updates.

Choose from 1, 2, 4, or 8-hour intervals depending on how frequently you need updates. The system will automatically process changes at your selected intervals without manual intervention.

Step 3. Use conditional exports based on column values.

Add a TRUE/FALSE column to control which rows get synced. Only rows marked with TRUE conditions will update in Salesforce, giving you precise control over what changes get pushed.

Step 4. Configure batch processing to prevent API limit issues.

Set batch sizes from 1,000 to 10,000 records per operation. The system automatically handles Salesforce API limits and includes retry logic for temporary failures.

Step 5. Preview changes before export to validate data integrity.

Use the preview functionality to see exactly what will update in Salesforce before committing changes. This catches validation rule violations and data formatting issues early.

Start automating your Salesforce updates

Automated Salesforce updates from Google Sheets eliminate manual data entry while maintaining data accuracy through built-in validation and error handling. Get started with scheduled exports to keep your CRM current without the technical complexity.

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