How to Import Follower Insights Data from LinkedIn Pages into Excel

Importing your LinkedIn Pages Follower Insights data into Excel enables deeper analysis of audience demographics, follower growth patterns, and industry representation beyond what LinkedIn’s native analytics provides.

With Coefficient, you can create a live connection that keeps your follower data current in Excel without manual exports, helping you better understand and grow your professional audience.

Step-by-Step Guide to Importing LinkedIn Pages Follower Insights into Excel

Step 1: Install Coefficient in Excel

First, add the Coefficient add-in to Excel:

1. Open Excel
2. Click on the “Insert” tab in the ribbon
3. Select “Get Add-ins”
4. Search for “Coefficient” in the Office Add-ins store
5. Click “Add” to install the Coefficient add-in

Step 2: Connect to LinkedIn Pages and Import Follower Insights Data

After installing Coefficient, follow these steps to import your Follower Insights data:

1. Open the Coefficient sidebar in Excel
2. Click “Import” to see available data sources
3. Select “LinkedIn Pages” from the marketing connectors list
4. Log in with your LinkedIn credentials when prompted
5. From the object list, select “Follower Insights”
6. Choose which follower metrics you want to import (e.g., demographics, job functions, industries, company size)
7. Apply any filters if needed (e.g., date range)
8. Click “Import” to bring the data into your spreadsheet

Step 3: Set Up Auto-Refresh (Optional)

To ensure your Follower Insights data remains up-to-date:

1. Select your imported Follower Insights data in Excel
2. In the Coefficient sidebar, click “Refresh”
3. Choose “Set up auto-refresh”
4. Select your preferred refresh schedule (hourly, daily, or weekly)
5. Configure any notification settings
6. Click “Save” to enable automatic updates