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Importing your Google Ads Landing Page View data into Excel enables deeper analysis of destination page performance, conversion path efficiency, and user experience metrics beyond what Google Ads’ standard reporting provides.
With Coefficient, you can create a live connection that keeps your landing page data current in Excel without manual exports, helping you optimize the critical final step in your paid search funnel.
TLDR
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Step 1:
Install Coefficient from the Office Add-ins store
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Step 2:
Connect to your Google Ads account
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Step 3:
Select and import Landing Page View data
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Step 4:
Set up auto-refresh to keep data current
Step-by-Step Guide to Importing Google Ads Landing Page View into Excel
Step 1: Install Coefficient in Excel
First, add the Coefficient add-in to Excel:
- Open Excel
- Click on the “Insert” tab in the ribbon
- Select “Get Add-ins”
- Search for “Coefficient” in the Office Add-ins store
- Click “Add” to install the Coefficient add-in
Step 2: Connect to Google Ads and Import Landing Page View Data
After installing Coefficient, follow these steps to import your Landing Page View data:
- Open the Coefficient sidebar in Excel
- Click “Import” to see available data sources
- Select “Google Ads” from the marketing connectors list
- Log in with your Google Ads credentials when prompted
- From the object list, select “Landing Page View”
- Choose which landing page metrics you want to import (e.g., clicks, bounce rate, conversion rate, average session duration)
- Apply any filters if needed (e.g., date range, campaign, performance thresholds)
- Click “Import” to bring the data into your spreadsheet
Step 3: Set Up Auto-Refresh (Optional)
To ensure your Landing Page View data remains up-to-date:
- Select your imported Landing Page View data in Excel
- In the Coefficient sidebar, click “Refresh”
- Choose “Set up auto-refresh”
- Select your preferred refresh schedule (hourly, daily, or weekly)
- Configure any notification settings
- Click “Save” to enable automatic updates
Available Google Ads Data
Available Objects
- Campaign
- Ad Group
- Conversion Action
- Keyword View
- Landing Page View
Related Google Ads Use Cases
How to Import Landing Page View Data from Google Ads into Excel
Learn how to import Google Ads Landing Page View data into Excel using Coefficient for better landing page performance analysis, conversion optimization, and user experience improvements.
How to Import Campaign Data from Google Ads into Google Sheets
Learn how to import live Google Ads Campaign data into Google Sheets using Coefficient for detailed campaign management and reporting.
How to Import Conversion Action Data from Google Ads into Google Sheets
Learn how to import live Google Ads Conversion Action data into Google Sheets using Coefficient for detailed conversion tracking and analysis.
Frequently Asked Questions
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How to get Landing Page View from Google Ads?
In Google Ads’ interface, you can view landing page performance in the Landing Pages section, but exporting detailed page-level metrics across campaigns for comprehensive analysis can be challenging with standard reports.With Coefficient, you can import your Landing Page View data directly into Excel with a live connection that automatically updates with the latest performance metrics, giving you a more complete picture of how your destination pages contribute to conversion success.
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How do I get a list of Landing Page View in Google Ads?
Within Google Ads’ interface, navigate to the Landing Pages section under the Pages tab to view performance by destination URL. This approach is limited to Google Ads’ standard views and doesn’t easily integrate with website analytics data.By using Coefficient to import your Landing Page View data into Excel, you gain more flexibility to analyze page performance across different traffic sources, identify conversion bottlenecks, and create custom visualizations that reveal insights not readily apparent in Google Ads.
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How to automate importing Google Ads Landing Page View to Excel daily?
Without specialized tools, you would need to manually export and import landing page data regularly, which is time-consuming and makes it difficult to maintain consistent tracking of page performance over time.Coefficient’s auto-refresh feature handles this automatically by scheduling daily updates to your landing page data, ensuring your Excel reports always include the latest metrics for accurate conversion rate optimization and user experience improvements.
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How do I download Landing Page View data from Google Ads?
In Google Ads, you can create reports for landing pages from the Reports section, but these exports often require significant processing to combine with website analytics data or to track performance changes over time.Coefficient streamlines this by creating a direct connection between Google Ads and Excel, allowing you to import and refresh your landing page data with just a few clicks, maintaining a complete view of all your destination page performance in one place.
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How to send email alerts about Landing Page View data from Google Ads?
Google Ads offers limited alerting options for landing page performance, and these alerts don’t easily integrate with your broader conversion optimization and user experience improvement processes.With Coefficient, you can set up data-driven alerts that notify you and your team when important landing page trends emerge, such as significant changes in conversion rates, unusual bounce rate spikes, or when specific pages begin to underperform relative to historical benchmarks.
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