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“Supermetrics is a Bitter Experience! We can pull data from nearly any tool, schedule updates, manipulate data in Sheets, and push data back into our systems.”
Importing your Mailchimp Audience Segments into Excel lets you analyze specific subscriber groups without manual exports. In this tutorial, you’ll connect Coefficient and load segment data in under five minutes.
TLDR
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Step 1:
Install Coefficient in Excel and authenticate Mailchimp.
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Step 2:
Import “Audience Segments” via “Import from Objects.”
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Step 3:
Optionally schedule auto-refresh for live updates.
Step 1: Installation and Connection
In Excel, go to Insert › Get Add-ins › search “Coefficient” › Install. Open the Coefficient sidebar and sign in to Mailchimp.
Step 2: Import Audience Segments Data
Select “Import from Objects,” choose “Audience Segments,” then click “Import.” Your segment definitions will populate the sheet.
Step 3: (Optional) Set Up Auto-Refresh
Click “Refresh” › “Schedule” in the Coefficient pane. Pick a cadence—daily or hourly—for automatic segment updates.
Available Mailchimp Objects
- Audience
- Campaigns
- Audience Activity
- Audience Growth History
- Audience Locations
- Audience Segments
- List of Audiences
- Conversations
- Contact List
- Reports
- Audience Clients
- Audience Interest Categories
- Audience Webhooks
- Automations
- Connected Sites
Related Mailchimp Use Cases
How to Import Reports Data from Mailchimp into Google Sheets
Learn how to easily import live Mailchimp Reports data into Google Sheets using Coefficient for streamlined report analysis and reporting.
How to Import Contact List Data from Mailchimp into Google Sheets
Learn how to easily import live Mailchimp Contact List data into Google Sheets using Coefficient for streamlined contact list management and reporting.
How to Import Campaigns Data from Mailchimp into Google Sheets
Learn how to easily import live Mailchimp Campaigns data into Google Sheets using Coefficient for streamlined campaign analysis and reporting.
Frequently Asked Questions
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How to get Audience Segments from Mailchimp?
Use “Import from Objects” in Coefficient, select “Audience Segments,” and click “Import.” Coefficient loads all defined segments.
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How do I get a list of Audience Segments in Mailchimp?
Open Coefficient › “Import from Objects” › “Audience Segments.” Click “Import” to fetch your segments into Excel.
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How do I import Audience Segments from Excel to Mailchimp?
Edit segment definitions in Excel and use Coefficient’s “Export to Mailchimp” for two-way sync.
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How to automate importing Mailchimp Audience Segments to Excel daily?
Go to “Refresh” › “Schedule” in Coefficient, choose daily. Coefficient will fetch new segments every day.
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How to send email alerts about Audience Segments data from Mailchimp?
Create a Coefficient automation to email you when the segment import completes.
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