Analyzing ActiveCampaign Groups in Excel helps marketing teams understand audience segmentation and optimize campaign targeting. Direct data integration ensures you’re working with the most current group information.
TLDR
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Step 1:
Step 1: Install Coefficient from the Office Add-ins store and connect to your ActiveCampaign account
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Step 2:
Step 2: Select Import from Objects and choose Groups from ActiveCampaign
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Step 3:
Step 3: Configure your data preferences and import the groups data
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Step 4:
Step 4: Set up auto-refresh to keep your group data updated automatically
Step-by-Step Guide to Importing ActiveCampaign Groups
Step 1: Install and Connect Coefficient
Before importing ActiveCampaign data, you need to install the Coefficient add-in and connect to your ActiveCampaign account:
- Open Excel and navigate to the Insert tab in the ribbon
- Click on “Get Add-ins” to open the Office Add-ins store
- Search for “Coefficient” and click “Add” to install the add-in
- After installation, the Coefficient sidebar will appear on the right side of your Excel sheet
- Click on “Import from…” in the Coefficient sidebar
- Select “ActiveCampaign” from the list of available connectors
- Follow the authentication prompts to connect your ActiveCampaign account

Step 2: Import Groups Data
Now that you’re connected to ActiveCampaign, you can import your groups data:
- In the Coefficient sidebar, under ActiveCampaign, select “Objects”
- From the available objects list, select “Groups”
- Configure which group fields you want to include (name, description, membership count, etc.)
- Choose any filters you’d like to apply to your data (e.g., specific group types or categories)
- Click “Import” to bring the data into your Excel spreadsheet

Step 3: Set Up Auto-Refresh (Optional)
To ensure your ActiveCampaign groups data stays current:
- With your imported data selected, click on “Automations” in the Coefficient sidebar
- Select “Auto-refresh” to open the scheduling options
- Choose your preferred refresh frequency (hourly, daily, or weekly)
- Set specific times for the refresh to occur
- Click “Save” to activate the auto-refresh schedule

Available ActiveCampaign Data
Objects
- Groups
- Tags
- Users
- Accounts
- Contacts
- Campaigns
- Messages
- Lists
ActiveCampaign Groups FAQ
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