How to Connect Quora Ads to Google Sheets

Last Modified: June 25, 2024 - 3 min read

Julian Alvarado
Connect Quora Ads to Google Sheets

Quora Ads offers a targeted way to reach an engaged audience, but to truly maximize your ad performance, you need to analyze your data effectively.

By connecting Quora Ads to Google Sheets using Coefficient, you can import your ad metrics directly into a spreadsheet for deep analysis and custom reporting. In this tutorial, we’ll guide you through the process of integrating Quora Ads with Google Sheets step-by-step.

Prefer video? Watch the tutorial here!

Why Analyze Quora Ads Data in Google Sheets?

  • Centralized data management: Consolidate your Quora Ads data alongside information from other sources in one convenient location.
  • Flexible analysis and visualization: Harness the power of Google Sheets to manipulate your data, create custom formulas, and build insightful charts and graphs.
  • Real-time collaboration: Share your Quora Ads data and analysis with team members, enabling seamless collaboration and aligned decision-making.

Step-by-Step Tutorial: Connecting Quora Ads to Google Sheets

Step 1: Install Coefficient in Google Sheets

You can either get started here or open a new or existing Google Sheet, navigate to the Extensions tab, and select Add-ons > Get add-ons.

Opening a new or existing Google Sheet and navigating to the Extensions tab.

In the Google Workspace Marketplace, search for “Coefficient.”

Searching for “Coefficient” in the Google Workspace Marketplace.

Follow the prompts to grant necessary permissions.

Granting necessary permissions for Coefficient.

Launch Coefficient from Extensions > Coefficient > Launch.

Launching Coefficient from Extensions > Coefficient > Launch.

Coefficient will open on the right-hand side of your spreadsheet.

Coefficient opening on the right-hand side of the spreadsheet.

Step 2: Connect to Quora Ads

In the Coefficient sidebar, click “Import from…”

Clicking “Import from…” in the Coefficient sidebar.

Click “Add a Data Source” and select “Quora Ads”.

Clicking “Add a Data Source” and selecting “Quora Ads” in the sidebar.

Follow the prompts to log in to authorize the connection.

Following prompts to log in and authorize the Quora Ads connection.

Step 3: Import Quora Ads Data

After authorization, return to Quora Ads and click “Start from Scratch”.

After authorization, returning to Quora Ads and clicking “Start from Scratch.”

Next, choose your desired data type (e.g., campaign data, ad set data, ad data).

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Choosing your desired data type (e.g., campaign data, ad set data, ad data) in the Quora Ads connector.

Select your account ID.

Selecting your account ID for Quora Ads.

Configure the specific metrics and dimensions you want to import and click “Import” to pull the selected data into your spreadsheet.

Configuring specific metrics and dimensions for import and clicking “Import.”

Repeat this process for any additional data types you need for your analysis.

Step 4. Set Up Auto-Refresh

After importing your data into your spreadsheet, you can activate Coefficient’s auto-refresh scheduler for automatic updates.

Just select your frequency (hourly, daily, or weekly) and the specific time, and Coefficient will handle the rest.

Activating Coefficient’s auto-refresh scheduler in Google Sheets for data updates.

Quora Ads Data Analysis Use Cases

  • Performance benchmarking: Compare your Quora Ads performance against industry benchmarks or your own historical data to identify areas for improvement.
  • Budget optimization: Analyze the ROI of your Quora Ads campaigns to allocate budget more effectively across different ad sets and targeting options.
  • Funnel analysis: Combine Quora Ads data with conversion data from your website or CRM to map the customer journey and identify drop-off points.

Tips for Effective Quora Ads Data Analysis in Google


  1. Use the “QUERY” function to filter and aggregate your data based on specific criteria.
  2. Create custom dashboards with charts and key metrics to monitor performance at a glance.
  3. Set up automated data imports with Coefficient to keep your Quora Ads data always up-to-date.

By connecting Quora Ads to Google Sheets with Coefficient, you can take control of your ad data and unlock valuable insights to drive better performance. With the power of Google Sheets at your fingertips, you’ll be able to analyze, visualize, and share your Quora Ads data like never before.

Ready to get started? Install Coefficient and start importing your Quora Ads data into Google Sheets today.

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Tired of spending endless hours manually pushing and pulling data into Google Sheets? Say goodbye to repetitive tasks and hello to efficiency with Coefficient, the leading spreadsheet automation tool trusted by over 350,000 professionals worldwide.

Sync data from your CRM, database, ads platforms, and more into Google Sheets in just a few clicks. Set it on a refresh schedule. And, use AI to write formulas and SQL, or build charts and pivots.

Julian Alvarado Content Marketing
Julian is a dynamic B2B marketer with 8+ years of experience creating full-funnel marketing journeys, leveraging an analytical background in biological sciences to examine customer needs.
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